Insights

Field notes from the practice.

Field note

Why your forecast is wrong, and what to do about it

Forecasts fail because they confuse plans with predictions. Treat them as instruments, not promises.

Essay

The equilibrium an entrepreneur must strike

Corporates need process. Entrepreneurs need sense. Most founders break by choosing one over the other.

Playbook

A 90-day plan for landing in Canada

What to incorporate, what to defer, and the regulatory traps that catch first-time entrants.

Case

Selling without losing the company

How sequencing diligence and narrative protects valuation — and the founder's optionality.

Field note

Variance reviews that actually change behaviour

Most variance meetings are theatre. Three small changes make them the most useful hour of the month.

Essay

Grow or die is a false binary

There is a third path: contained growth. We unpack when it is the right call.