Grow or Die — Focus Profit

Grow or Die — and the discipline of knowing which gear you are in.

The business axiom that all businesses must grow or die was first promulgated in a 1954 Time article, "The New Magic Word in Industry." Since then it has acquired the aura of a natural law. Growth still needs to be monitored very carefully — it poses different challenges at Existence, Survival, Success, Take-off and Resource Maturity. The key is to strike an equilibrium between organic and generic growth.

The questions we ask together

In our Organized Sustained Growth Program (OSGP) we ask the questions and seek answers together with the client, and develop a model fit for the anticipated growth.

Why should we grow? How will we grow?
How much should we grow — and how much growth can we afford?
Do we have enough people? The right people? Hiring and training processes?
Do we have adequate financial and quality controls?
What risks will the growth create — and how will we mitigate them?
Do we have the daily information to monitor those risks?
Who will help us monitor, manage and correct results?
Do we need to pace growth?

The gas-pedal approach

Our models follow a gas-pedal approach to growth — accelerating where the system can handle it, easing off where people, processes or controls would crack under the load.

Grow or Die — and the discipline of knowing which gear you are in.

The questions we ask together

The gas-pedal approach

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